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Effective Date: June 26, 2025This Privacy Policy describes how Paladin ("Paladin," "we," "us," or "our") collects, uses, and shares your information when you use our website, mobile applications, and other online products and services (collectively, the "Services") or when you otherwise interact with us.
We collect information from you in a variety of ways when you use our Services.
a. Information You Provide to Us
Account Information: When you create an account with Paladin, we may collect your name, email address, password, and other information you choose to provide, such as your phone number or profile picture.
Transaction Information: If you make purchases through our Services, we collect information related to your transactions, including product details, purchase price, and payment method information (e.g., credit card details). Please note that we do not store full credit card numbers on our servers; we use third-party payment processors who are responsible for securely handling your payment information.
Communications: When you communicate with us, such as through customer support inquiries, emails, or surveys, we collect the content of your communications and any information you provide in connection with them.
User-Generated Content: If you post comments, reviews, or other content on our Services, we collect that content and any associated information.
Other Information You Choose to Provide: You may choose to provide other information to us, such as your preferences, interests, or demographic information.
b. Information We Collect Automatically
When you access or use our Services, we may automatically collect certain information about your device and your usage of our Services.
Device Information: We may collect information about the device you use to access our Services, including the hardware model, operating system and version, unique device identifiers, and mobile network information.
Log Information: We automatically collect log information when you use our Services, including your Internet Protocol (IP) address, access times, pages viewed, browser type and language, and the page you visited before navigating to our Services.
Usage Information: We collect information about your activity on our Services, such as the features you use, the time and date of your visits, and the links you click.
Location Information: With your consent, we may collect information about your precise location using various technologies, such as GPS, Wi-Fi, or cellular triangulation. You can disable location tracking through your device settings.
Cookies and Other Tracking Technologies: We use cookies and similar tracking technologies (like web beacons and pixels) to collect information about your browsing activities and interactions with our Services. Cookies are small data files stored on your device that help us improve our Services and your experience, see which areas and features of our Services are popular, and count visits. You can typically remove or reject cookies through your browser settings, but doing so may affect the functionality of our Services.
c. Information We Collect from Other Sources
We may obtain information from other sources and combine that with information we collect through our Services. For example, we may collect information from:
Social Media Platforms: If you log in to our Services through a social media platform (e.g., Facebook, Google), we may collect information from that platform as permitted by your settings on that platform.
Publicly Available Sources: We may collect information from publicly available sources to enhance our understanding of our users and improve our Services.
Third-Party Data Providers: We may receive information from third-party data providers who provide data to support our marketing and analytics efforts.
We use the information we collect to provide, maintain, and improve our Services, and to develop new ones. We may also use your information to:
Provide and deliver the Services you request: This includes processing transactions, sending you confirmations, and providing customer support.
Personalize your experience: We may use your information to provide customized content and recommendations, and to tailor our Services to your interests.
Communicate with you: We may send you technical notices, updates, security alerts, and support and administrative messages. We may also send you promotional communications about products, services, offers, and events offered by Paladin and others, where permitted by law.
Monitor and analyze trends, usage, and activities: We use this information to understand how users interact with our Services, identify areas for improvement, and optimize our performance.
Improve our marketing and advertising efforts: We may use your information to deliver more relevant advertisements to you and to measure the effectiveness of our campaigns.
Detect, investigate, and prevent fraudulent transactions and other illegal activities: We are committed to protecting the security and integrity of our Services.
Protect the rights and property of Paladin and others: This includes enforcing our terms and conditions and complying with legal obligations.
Comply with legal obligations: We may use your information as required by applicable laws, regulations, and legal processes.
For any other purpose with your consent.
We may share your information as follows or as otherwise described in this Privacy Policy:
With Vendors, Consultants, and Other Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. These service providers are authorized to use your personal information only as necessary to provide these services to us.
With Business Partners: We may share your information with our business partners to offer you certain products, services, or promotions.
In Connection with Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
For Legal Reasons: We may disclose your information if we believe in good faith that such disclosure is necessary to:
Comply with legal obligations, such as a valid subpoena, court order, or search warrant.
Protect the rights, property, or safety of Paladin, our users, or others.
Enforce our terms of service or other agreements.
Respond to claims that any content violates the rights of third parties.
With Your Consent: We may share your information with third parties when you provide us with your consent to do so.
Aggregated or Anonymized Data: We may share aggregated or anonymized information that cannot reasonably be used to identify you.
a. Account Information
You may update, correct, or delete your account information by contacting our Managing Director, Al Straughan, on al@paladinmarketing.co.uk. Please note that we may retain certain information as required by law or for legitimate business purposes.
b. Cookies
Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.
c. Promotional Communications
You may opt out of receiving promotional emails from Paladin by following the instructions in those emails or by contacting our Managing Director, Al Straughan, on al@paladinmarketing.co.uk. If you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.
d. Location Information
When you first launch any of our mobile applications that collect location information, you will be asked to consent to the application's collection of this information. If you initially consent to our collection of location information, you can later stop this collection by changing the settings on your mobile device.
We store the information we collect about you for as long as is necessary for the purposes for which we originally collected it, or for other legitimate business purposes, including to meet our legal, regulatory, or other compliance obligations.
Paladin takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration, and destruction. However, no data transmission over the Internet or wireless network can be guaranteed to be 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.
Our Services may contain links to other websites or services that are not owned or controlled by Paladin. This Privacy Policy does not apply to the practices of these third parties. We encourage you to review the privacy policies of any third-party websites or services you visit.
Our Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at al@paladinmarketing.co.uk and we will take steps to delete that information.
Paladin is based in [Insert Paladin's Country/Jurisdiction Here], and the information we collect is governed by [Insert Paladin's Country/Jurisdiction's Laws Here]. By accessing or using the Services or otherwise providing information to us, you consent to the processing, transfer, and storage of information in [Insert Paladin's Country/Jurisdiction Here] and other countries, where you may not have the same rights as you do under your local law.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the "Effective Date" at the top of this policy and, in some cases, we may provide you with additional notice (such as by adding a statement to our website or sending you an email notification). We encourage you to review this Privacy Policy whenever you access our Services or otherwise interact with us to stay informed about our information practices and the choices available to you.
If you have any questions about this Privacy Policy, please contact us at:Paladin