Paladin Wins Howarths Contract

Bradford-based employment law, Health & Safety and HR specialists, Howarths, has engaged brand marketing agency Paladin, to manage its brand and digital marketing.

Howarths partners with over 500 SMEs across the north of England helping them with employment law, HR, health & safety and business immigration.

They work across a range of sectors from manufacturing and construction to professional services and retail. They also work with prominent sports institutions, such as Leeds United FC and the John Smith’s Stadium in Huddersfield.

Founded in 2003 by Andy and Helen Howarth, the Cleckheaton-based firm is now run by their son, Managing Director, Gavin Howarth.

Established in 2020 by Alisdair Straughan, Paladin’s remit covers all aspects of digital marketing and brand strategy for Howarths. PR remains with Alex D Mason PR of Huddersfield.

Work has already begun on the brand and marketing strategy.

“Alisdair and his team have brought a fresh perspective to marketing at Howarths,” said Howarths’ MD, Gavin. “His marketing knowledge and creative ideas have taken us a step forward and the honesty, credibility and clarity with which Paladin delivers itself really fits with how we do things here at Howarths.

“Marketing is a key function for us, and we’ve been looking for ways to improve and Alisdair came along at the right time. We are looking forward to taking the next step on our journey with him and the Paladin team.”

“Howarths have a great team, tremendous self-awareness and a clear vision of what they want to achieve,” added Paladin MD, Alisdair. “We are delighted to be have been chosen as their marketing partner for the next stage of their development.”